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Position: Home > Articles > Development Strategy Research on Rural Tourism of Changji in Xinjiang Heilongjiang Agricultural Sciences 2015 (12) 151-154

新疆昌吉市乡村旅游发展策略研究

作  者:
底丽萍;邵战林
单  位:
新疆农业大学管理学院
关键词:
昌吉;乡村旅游;影响因素;问题对策
摘  要:
为开发新疆昌吉市丰富的人文和自然旅游资源,及其乡村旅游发展的潜力,通过SWOT分析法对昌吉市的旅游资源现状进行分析,同时向昌吉市周边旅游者调查了旅游偏好。调查结果表明:旅游消费者依次对餐饮住宿、交通、治安及自然风光情况较为关注,对旅行费用的关心度最低。根据分析结果提出了相应的政策和措施,以促进昌吉市乡村旅游发展,新型城镇化转变。
译  名:
Development Strategy Research on Rural Tourism of Changji in Xinjiang
作  者:
DI Li-ping;SHAO Zhan-lin;Management College of Xinjiang Agricultural University;
关键词:
Changji;;rural tourism;;influencing factors;;p roblemsandcountermeasures
摘  要:
In order todevelop the rich humanities and natural tourism resources,as well as potential of rural tourism development of Changji in Xinjiang,through the SWOT analysis of tourism resources status quo of Changji,surrounding tourists travel preferences were surveyed.The investigation results showed that the tourism consumers paid attention to catering accommodation,transportation,public security and natural scenery more than travel costs.According to the results of the analysis,the corresponding policies and measures were put forward,so as to promote Changji rural tourism development and the new type of urbanization.

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