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Position: Home > Articles > On the Network Marketing System of Agricultural Products under the Internet Framework Journal of Anhui Agricultural Sciences 2009,37 (1) 392-393+398

因特网环境下农产品网络营销系统架构研究

作  者:
董红安
单  位:
滨州职业学院
关键词:
因特网;电子商务;网络营销
摘  要:
在分析当前我国农产品网络营销战略重要性和障碍因素的基础上,就支撑体系、应用体系、保障体系和配套措施4个方面对农产品网络营销的系统框架作初步探讨。
译  名:
On the Network Marketing System of Agricultural Products under the Internet Framework
作  者:
DONG Hong-an(Binzhou Vocational College,Binzhou,Shandong 256603)
关键词:
Internet;E-business;Network marketing
摘  要:
The aim of this study was to analyze the strategic importance and obstacles in the network marketing of agricultural products in China,and on the basis of which discuss its system frame work from 4 aspects,i.e.support system,application system,guarantee system and additional measures.

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