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Position: Home > Articles > Discussion of Periodical Editing to Planning Consciousness Journal of Library and Information Science in Agriculture 2008,20 (8) 165-167

浅论期刊的编辑策划意识

作  者:
李春来
单  位:
《种子世界》杂志社
关键词:
编辑出版;期刊;策划
摘  要:
期刊编辑策划是现代期刊在争夺眼球大战中不可或缺的手段。编辑策划是作为策划在编辑出版领域中的一种特殊表现形式,既具有一般策划的共性,又具有自身的特性。重视期刊的编辑策划是市场竞争的必然要求。
译  名:
Discussion of Periodical Editing to Planning Consciousness
作  者:
LI Chun-lai(Seed World Editorial Department,Heilongjiang,Harbin 150008,China)
关键词:
editing and publication;periodical;planning
摘  要:
Periodical editing and planning is an indispensable method of modern periodical in the fight of capturing in the eyeball.The editing and planning is a special manifestation in the editing and publication industry.It has not only the general character in generally planning,but also its own characteristics.The emphasis on periodical editing and planning is the inevitably demand of market competition.

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