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Position: Home > Articles > Analysis of the Development Strategy of Xinjiang Tomato Process Industry Based on SWOT Model Journal of Anhui Agricultural Sciences 2008,36 (11) 386-387+428

基于SWOT模型的新疆番茄加工业发展战略分析

作  者:
程中海;罗芳
单  位:
石河子大学经济贸易学院
关键词:
新疆;SWOT模型;番茄加工业;增长型战略
摘  要:
利用SWOT模型系统全面地分析了新疆番茄加工业发展的优势、劣势、机遇和挑战,指出了可选择的战略矩阵,提出了新疆番茄加工业应逐步从扭转性战略向多样化经营战略和增长型战略过渡的建议。
译  名:
Analysis of the Development Strategy of Xinjiang Tomato Process Industry Based on SWOT Model
作  者:
CHENG Zhong-hai et al(College of Economics and Trade,Shihezi University,Shihezi,Xinjiang 832003)
关键词:
Xinjiang;SWOT model;Tomato process industry;Growth-type strategy
摘  要:
The development advantages,disadvantages,opportunities and challenges of tomato process industry in Xinjiang Province were analyzed systematically and completely.The optional strategy matrix was pointed out.Strategic suggestions of gradually transferring from the turn around strategy of tomato process industry in Xinjiang to diverse management strategy and growth-type strategy were put forward.

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