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当前位置: 首页 > 文章 > “一带一路”沿线烟草市场分析及投资建议 中国烟草学报 2018 (5) 66-76
Position: Home > Articles > Analysis of cigarette markets along Belt and Road and some suggestions about investment Acta Tabacaria Sinica 2018 (5) 66-76

“一带一路”沿线烟草市场分析及投资建议

作  者：
丁冬;韩彦东
关键词：
一带一路;烟草市场;烟草企业;卷烟品牌;海外投资
摘  要：
基于对吸烟率、卷烟销量、烟草企业(卷烟品牌)市场占有率、传统烟叶生产状况等核心指标数据,以及人口、人均GDP、对外投资净额、在外务工人员数量等辅助指标数据的搜集与分析,本文探讨"一带一路"沿线64国(不含中国)的烟草市场发展环境与发展现状,并初步将各国划分为战略型市场、机会型市场和成熟型市场。最后,本文指出中国烟草对"一带一路"沿线各国进行投资可能面临的风险,并尝试给出几点政策建议。
译  名：
Analysis of cigarette markets along Belt and Road and some suggestions about investment
作  者：
DING Dong;HAN YANDong;Tobacco Economy Research Institute,State Tobacco Monopoly Administration;
关键词：
Belt and Road;;tobacco market;;tobacco enterprises;;cigarette brand;;overseas investment
摘  要：
Based on index data, such as smoking incidence, cigarette sales volume, tobacco enterprises'(cigarette brand) market share, traditional tobacco production condition, and population, per capita GDP, net foreign investment, migrant worker population etc, this article discusses environment of tobacco market development in 64 countries(excluding China) along the the Belt and Road. Result suggested that these countries could be divided into strategic market, opportunity market and mature market. It also revealed that tobacco investment in these countries may face risks, and hence policy suggestions were proposed.

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