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Position: Home > Articles > Analysis on Public Cognition and Its Causable Factors on Forest Biodiversity Protection and Forest Tourism——Taking Heilongjiang Province as an Example Forestry Economics 2017 (4) 102-105

公众森林生物多样性保护与森林旅游的认知现状及成因探析——以黑龙江省为例

作  者：
韩福丽;张继梅;王海荣
单  位：
绥化学院经济管理学院
关键词：
森林生物多样性;社会公众;认知水平;黑龙江
摘  要：
文章对森林生物多样性的内涵进行了梳理,分析了森林生物多样性与森林生态旅游之间的关系,基于实地调研获取的一手数据,进一步分析了黑龙江省公众对森林生物多样性的认知程度及其成因。研究表明,公众对于森林生物多样性保护的总体认知水平不高,公众年龄、受教育程度和家庭成员工作情况对其认知水平具有显著影响。为提高公众的认知程度,建议发挥好家庭和学校在普及森林生物多样性保护知识的积极作用,拓展信息传播渠道和丰富科普手段,以促进黑龙江省旅游业逐步走向绿色可持续发展模式。
译  名：
Analysis on Public Cognition and Its Causable Factors on Forest Biodiversity Protection and Forest Tourism——Taking Heilongjiang Province as an Example
作  者：
Han Fuli;Zhang Jimei;Wang Hairong;College of Economics and Management,Suihua University;
关键词：
forest biodiversity;;social publics;;cognition level;;Heilongjiang
摘  要：
This paper summarized the connotation of forest biodiversity, analyzed the relationship between forest biodiversity and ecological forest tourism. According to first-hand data obtained from field research, it further analyzed the Heilongjiang province public awareness on forest biodiversity and its causes. The results showed that the overall level of public awareness of forest biodiversity protection is not high, and the public age, education level and family members' working conditions have a significant impact on their cognitive level. In order to improve the awareness of the public, it suggested that the family and the school to play positive role in the popularity of forest biodiversity protection knowledge, at the same time, to expand the channels of information dissemination and more rich science means to promote the tourism industry of Heilongjiang province moving towards green sustainable development mode.

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