An Analysis of the Driving Factors for the Rural Land Assets Market

JIANG Min;QIU Dao-chi;YANG Xi;School of Geographical Science,Southwest University;

rural land assets;;driving factor;;generalized grey incidence analysis;;Chongqing city

A field investigation was conducted in Zhongxian county of Chongqing city to identify the factors influencing the development of the rural land assets market and to analyze the driving factors of the rural land assets market so as to provide a theoretical reference for the construction of the rural land assets market.The research methods adopted in this study were the Delphy method and generalized grey incidence analysis.The results showed that the development of the rural land assets market in China was driven mainly by the government policies of the rural reform and development,the changes in rural reform and development,and the changes in the livelihood of farmer households.In conclusion,in order to accelerate rural reform,to realize the large-scale production,industrialization and specialization of agriculture and to promote the sound development of the rural land assets market,we should make great efforts to develop the leading enterprises of modern agriculture with a market orientation,to improve and put into practice the agriculture preference policies related to revenue and financial credit with the support from the government,and to enhance the farmers' market consciousness,ecological consciousness and science and technology consciousness with the farmer households as the basis.