译 名:
Analysis of China's Banana Industrial Competitiveness Based on Porter's Diamond Theory
作 者:
HE Yujun;WANG Fang;Hainan University;
关键词:
Porter's diamond theory;;banana;;industrial competitiveness
摘 要:
According to the framework of Porter's diamond model, this paper analyzed the four major factors and two variables of the China's banana industry based on the current development situation of the banana industry in China. The study showed that China was at the forefront of the world in terms of production capacity of the banana industry, but its competitiveness in production standardization, storage and circulation was relatively weak.The banana industry as a whole was at a disadvantage position in the international market competition. Therefore,it suggested that the government and enterprises should give active policy support and guidance in the seedling supervision, brand building, infrastructure construction and so on, so as to further enhance the international competitiveness of the banana industry in China.