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当前位置: 首页 > 文章 > 主题茶艺“乡村振兴，直播助农”创编探研 茶叶学报 2022 (2) 132-136
Position: Home > Articles > Creation and Social Meaning of Tea Ceremony "Rural Revitalization through Live Streaming to Help Farmers" Acta Tea Sinica 2022 (2) 132-136

主题茶艺“乡村振兴，直播助农”创编探研

作  者：
陈静;李思维;周国弘;黄先洲;潘玉华;吴先辉;蔡吓强;林浩云
单  位：
福建省煮水人茶业有限公司;宁德职业技术学院
关键词：
主题茶艺;乡村振兴;直播助农;创编
摘  要：
主题茶艺“乡村振兴，直播助农”是将茶叶新媒体营销模式、社会热点问题等要素与茶艺表演相结合，以2021年福建省茶艺师职业技能大赛优胜奖作品“乡村振兴，直播助农”为例，以科技特派员“直播带货”方式助力乡村振兴为主题，对茶艺要素的选择与设计、茶艺的编排与意境营造等方面进行编创解析，展现新时代茶艺工作者的时代担当，为茶文化研究与助力乡村振兴提供借鉴与参考。
译  名：
Creation and Social Meaning of Tea Ceremony "Rural Revitalization through Live Streaming to Help Farmers"
作  者：
CHEN Jing;LI Si-wei;ZHOU Guo-hong;HUANG Xian-zhou;PAN Yu-hua;WU Xian-hui;CAI Xia-qiang;LIN Hao-yun;Ningde Vocational And Technical College;Fujian Water Human Tea Co., LTD.;
关键词：
Tea ceremony;;rural revitalization;;live streaming to help farmers;;creation of play
摘  要：
The theme of the tea ceremony, "Rural Revitalization through Live Streaming to Help Farmers", sets an exemplary model of using a new media marketing tool to tackle social issues through art performance. The play was a winner at the 2021 Fujian Tea Artist Vocational Skills Competition. To encourage further development of similar works this article traces the background in creating the tea ceremony to discuss the effects and meaning the show represents. Leading with what the technical commissioner did in promoting the rural revitalization by means of "live streaming and delivery", the storyline brings the audience to see how the artistic theme, elements, arrangement, and displays were selected and assembled into the final form. The theme of this highly entertaining ceremony vividly carries the social responsibility in the new era and explains the tasks and benefits of revitalizing rural areas in the nation.

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