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Position: Home > Articles > Communication Strategy of Hainan Agricultural Science and Technology Periodicals from the Perspective of New Media——A Case Study of Tropical Agricultural Science and Technology Journal of Anhui Agricultural Sciences 2020 (1) 238-240

新媒体视角下海南农业科技期刊传播策略研究——以《热带农业科学》为例

作  者:
汪汇源
单  位:
中国热带农业科学院科技信息研究所
关键词:
新媒体;海南农业科技期刊;传播策略
摘  要:
以中国热带农业科学院科技信息研究所直属期刊《热带农业科学》为例,对海南农业科技期刊传播策略情况进行深入研究,提出改善海南农业科技期刊新媒体传播现状的对策,旨在扩大海南农业期刊的影响力。
译  名:
Communication Strategy of Hainan Agricultural Science and Technology Periodicals from the Perspective of New Media——A Case Study of Tropical Agricultural Science and Technology
作  者:
WANG Hui-yuan;Tech-sci Information Research Institute,CATAS;
关键词:
New media;;Hainan agricultural science and technology periodicals;;Communication strategy
摘  要:
With Chinese Journal of Tropical Agriculture which was directly subordinate to Tech-sci Information Research Institute of CATAS as an example, in-depth research was carried out on the communication strategy for Hainan agricultural science and technology periodicals. Countermeasures were put forward to improve the current situation of new media communication of Hainan agricultural science and technology periodicals, aiming at enlarging the influence of Hainan agricultural science and technology periodicals.

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