当前位置: 首页 > 文章 > 京津冀城市居民乳制品消费现状与影响因素研究 中国食物与营养 2017,23 (04) 52-55
Position: Home > Articles > Urban dairy Consumption Status and Influencing Factors in Beijing-Tianjin-Hebeiregion Food and Nutrition in China 2017,23 (04) 52-55

京津冀城市居民乳制品消费现状与影响因素研究

作  者:
栗卫清;刘芳;田明;何忠伟
单  位:
北京农学院经管学院
关键词:
城市居民;乳制品;消费现状;影响因素;京津冀
摘  要:
为了解京津冀城市居民乳制品消费状况,在主要城市调研基础上,分析了京津冀城市居民乳制品消费现状,发现高端奶消费不足、干酪产品市场占有率低、消费者对乳制品质量不信任、零售终端不完善等问题突出,究其原因主要在于企业的供给、宣传和销售等方面的不足。据此,提出了京津冀城市乳制品生产与消费的对策建议,尤其要注重乳制品供给侧改革。
译  名:
Urban dairy Consumption Status and Influencing Factors in Beijing-Tianjin-Hebeiregion
作  者:
LI Wei-qing;LIU Fang;TIAN Ming;HE Zhong-wei;School of Economic Management,Beijing University of Agriculture;
关键词:
urban resident;;Dairy product;;consume status;;influencing factor;;Beijing-Tianjin-Hebei region
摘  要:
To understand the status of the Beijing-Tianjin-Hebei region urban dairy consumption,based on research on related urban,the paper analyzed the Beijing-Tianjin-Hebei region urban problems of dairy consumption.The results showed that high-end milk and cheese consumption was insufficient,consumers didn't trust the quality of dairy products,sales of equipment was imperfect and so on.The reason mainly lied in the enterprise supply,promotion and sales.On this basis,we proposed countermeasures and suggestions for the urban dairy production and consumption of the Beijing-Tianjin-Hebei region,especially should pay attention to reform dairy products supply side.

相似文章

计量
文章访问数: 11
HTML全文浏览量: 0
PDF下载量: 0

所属期刊

推荐期刊