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Position: Home > Articles > China's Tea Exports face Problems and Countermeasures Journal of Tea Communication 2016,43 (4) 55-58

我国茶叶出口面临的问题及对策

作  者:
徐田华
单  位:
农业部管理干部学院
关键词:
茶叶;出口;技术壁垒;对策措施
摘  要:
近年来我国茶叶产能快速提升,生产规模稳居世界第一,但是国际市场竞争力与第一大产茶国并不相称。这既有我国茶叶本身的质量安全问题,又有企业创新意识不强的问题;既有茶叶质量标准不合理问题,又有政府支持力度不够的问题。对此,本文提出打造大的生产基地,确保产品质量安全;创新产品品类供给,推动企业提升品牌;积极拓展新兴市场,调整出口市场结构;健全质量标准体系,与国际标准相协调;加大政府支持力度,加强国际交流协调的对策建议。
译  名:
China's Tea Exports face Problems and Countermeasures
作  者:
XU Tian-hua;Agricultural Management Institute of Ministry of Agriculture;
关键词:
Tea;;Export;;Technological barrier;;Countermeasures
摘  要:
In recent years, China's tea production improved rapidly, the scale of production ranked first in the world, but the international market competitiveness and the largest tea producing countries is not commensurate. This is not only the quality of the tea security issues, there is not strong innovation awareness of the problem, not only irrational tea quality standards, but also the problem of insufficient government support. Therefore, this paper proposes five suggestions, which are to build a large production base, to ensure product quality and safety; supplying innovative product category, encourage enterprises to enhance the brand; actively expanding in emerging markets, to adjust the export market structure; and improve the quality standard system, with international standards coordination; increase government support, strengthen international exchanges and coordination.

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